Taking new US clients · Monday to Friday · 9am to 5pm US Eastern Time (ET)
I'm Asmat, a performance marketer and creative strategist for US e-commerce brands and lead gen businesses. After Meta's Andromeda update, content is the key, so I run the ads and plan the creative behind them. Below: six full case studies with screenshots from the live ad accounts, plus the UGC videos and designs I made for clients.
Asmat Ullah
Performance marketer & creative strategist · Marketing with Asmat LLC
All-in-one portfolio · 2018 to 2026
Choose what you want to see: e-commerce, lead generation, the ad account results, or the UGC and designs behind them.
KIMITH · Meta Ads
A luxury women's athleisure brand was paying over $100 for every sale. I rebuilt the account around three winning campaigns and new-drop creative, and 1,428 orders followed in five weeks.
Performance Air Conditioning, Electrical & Plumbing · Meta Ads
A West Central Florida HVAC, plumbing and electrical company had plenty of leads but not enough booked jobs. I moved the account from lead volume to booked appointments, and 119 jobs closed at about $5,500 each.
The Vojo Media client · Meta Ads + Hyros
An Airbnb rental investing program sold through sales calls. I built the funnel around audiences that actually close, tracked every lead to revenue in Hyros, and the program made $113.8K in profit after ad spend in one month.
The10 Jewelry · Meta Ads
The10 Jewelry sells fine jewelry with an average order above $1,100. Over 16 weeks on a $30K monthly budget I cut cost per purchase from $385 to $162 and brought in about $652K in tracked sales.
Keto meal delivery brand (Canada) · Google Ads
A keto food delivery brand needed Google to bring orders, not browsers. I locked down brand search, tested competitor and category terms, and cut everything that did not pay back.
Vocational training school (South Africa) · Google Ads
A training school needed steady course enquiries all year. Three Search campaigns, one per course line, brought in 4,269 conversions at about ZAR 25 each.
Quick reads
Shorter case studies from DTC brands whose names stay private. Each one opens with the same breakdown.
Creative portfolio
Content is the targeting now.
Since Meta's Andromeda update, the algorithm finds buyers through the creative itself. More strong ads beat clever audience settings. So I plan the angles, write the scripts and direct the content behind every account, then test new creative every week.
UGC for TikTok and Meta
Hooks, try-ons, product demos and behind-the-scenes content for TikTok and Meta. These videos brought in more sales and leads for the brands that ran them. Tap any video to watch it with sound.
Need UGC that actually sells for your brand? I'll show you how I brief, script and test it.
Talk about UGC for my brandOffers, social proof and one clear next step, made for DTC, local services, finance and coaching clients. Hover to pause, click to see one full size.
Seen a case like yours?
Bring your ad account and the one number you want to move. I'll tell you what I'd fix first. No pitch deck, no obligation.
How I work
Meta Pixel and Conversions API, GTM, Google tags and Hyros. Ad numbers checked against Shopify or the CRM so every sale and booking is real.
Margins, AOV, break-even ROAS and cost per booked call. We agree on what a win is before any budget goes up.
Angles, hooks, UGC scripts and statics. After Andromeda, the creative does most of the targeting, so it gets planned first.
Prospecting, Advantage+, catalog and small retargeting. For lead gen, campaigns split by intent and scored on bookings. New creative every week.
Budgets rise step by step on the winners. MER, CAC and cost per booking checked every week, reported in plain English.
About me
I've spent 8+ years on Meta and Google Ads and managed more than $20M in ad budget. I'm Top Rated Plus on Upwork, where I've earned $200K+ in the last three years.
At The Vojo Media I manage 80+ US client accounts. I work with US clients only, Monday to Friday, 9am to 5pm US Eastern Time, so you get answers during your business day.
Get in touch
US Eastern Time (ET)
